Are you looking for a good SEO tool? Do you want something that is easy to use and not too expensive? If yes, then you are in the right place.
In this blog post, we will talk about Affordable Serpstat Pricing and Plans. We will look at what Serpstat offers, how much it costs, and why it is a great choice for people who want to do SEO on a budget.
Let’s begin!
What is Serpstat?
Serpstat is an all-in-one SEO tool. That means it can help you do many things. You can:
- Find the right keywords
- Check how your website ranks
- Look at your competitors
- Fix SEO issues on your site
- Track backlinks
And much more.
It is used by bloggers, businesses, SEO experts, and digital marketers around the world. But the best part? It has affordable pricing plans.
Why Serpstat is a Good Tool for Beginners
If you are new to SEO, Serpstat is a great choice. Here’s why:
- Simple Dashboard: Easy to understand, even if you are not an expert.
- Helpful Tutorials: Serpstat offers videos and articles to guide you.
- Clear Reports: You can see results in simple charts and numbers.
- Affordable Pricing: Great features without spending too much money.
Serpstat Pricing: An Overview
Now, let’s talk about the pricing. Serpstat has four main pricing plans:
- Individual – For small businesses or freelancers
- Team – For small teams
- Agency – For growing SEO companies
- Enterprise – For big companies
Let’s take a closer look at each one.
1. Individual Plan
- Price: Starts at $59/month
- Who is it for? Solo users, bloggers, small website owners
- Features:
- 4,000 searches per day
- 10,000 results per report
- Keyword tracking
- Site audit
- Backlink analysis
- Access to one user
This plan is great if you are just starting. It gives you basic SEO tools at a good price.
2. Team Plan
- Price: Starts at $119/month
- Who is it for? Small teams of marketers or SEOs
- Features:
- 5,000 searches per day
- 30,000 results per report
- Access for up to 3 users
- Full project management
- White-label reporting
This plan is good if you are working with a team or handling a few websites.
3. Agency Plan
- Price: Starts at $479/month
- Who is it for? SEO agencies with many clients
- Features:
- 8,000+ searches per day
- 50,000+ results per report
- Up to 5 users
- API access
- Large data exports
If you are running an SEO company, this plan gives you more power and data.
4. Enterprise Plan
- Price: Custom (You need to contact Serpstat for a quote)
- Who is it for? Large companies or agencies with many clients
- Features:
- Custom number of searches and results
- Dedicated account manager
- Custom API limits
- Full support
This plan is made for big companies who need advanced features and personal help.
Monthly vs. Annual Plans
Serpstat gives you two ways to pay:
- Monthly – You pay every month
- Annually – You pay once for a whole year
If you choose the yearly plan, you get a 20% discount. That means you can save money in the long run.
For example:
- Individual Plan Monthly: $59
- Individual Plan Yearly: $564 ($47/month)
Is Serpstat Free?
Serpstat is not completely free. But it does offer a free trial.
With the free trial, you can:
- Try all the main tools
- Do some keyword research
- Run a small site audit
- See how the dashboard works
This is helpful if you want to test the tool before you pay.
What Makes Serpstat Pricing Affordable?
Let’s be honest. Many SEO tools like Ahrefs or SEMrush can cost $100 to $300 per month.
But Serpstat starts at only $59/month. And it offers similar features.
Here’s what you get for less money:
- Full keyword research
- Backlink checker
- SEO audit tool
- Rank tracker
- Competitor analysis
So, you are paying less, but still getting high-value tools.
Detailed Features of Each Serpstat Plan
Let’s now look deeper into what each plan gives you. This will help you pick the best one for your needs.
Individual Plan – A Good Start
This plan is best for:
- Bloggers
- Freelancers
- Small business owners
You get:
- 4,000 searches per day – You can do 4,000 keyword or domain lookups each day.
- 10,000 results per report – Each report will show up to 10,000 results.
- Rank tracking – Check how your website ranks in Google.
- Site audit – Find problems with your website.
- One user access – Only one person can use the account.
This is a good plan if you are working alone. You still get strong tools at a low price.
Team Plan – For Growing Work
This plan is perfect for:
- Startups
- Marketing teams
- Freelancers with clients
You get:
- 5,000 searches per day
- 30,000 results per report
- Access for 3 users
- White-label reporting – Put your own logo on reports.
- Full project management tools
This plan is best if you are working with others. You can share the account with your team and manage more websites.
Agency Plan – Big Data, More Power
This plan is made for:
- SEO agencies
- Digital marketers with many clients
You get:
- 8,000+ searches per day
- 50,000+ results per report
- Up to 5 users
- API access – Connect Serpstat to your own apps or dashboards.
- Priority support – Get faster help when you need it.
This plan is useful when you need to work with lots of websites and large data.
Enterprise Plan – Custom and Powerful
This plan is for:
- Big companies
- Large marketing teams
- Enterprise-level clients
You get:
- Custom data limits – Ask Serpstat to give you the limits you need.
- Dedicated account manager – Someone from Serpstat will help you directly.
- Advanced API – More API usage for deep integration.
- Custom features – You can request special features.
If your team needs advanced and flexible tools, this plan is perfect.

Serpstat Add-Ons and Extra Options
Serpstat also offers add-ons. These are extra features you can add to your plan:
- More users – Add extra team members.
- Extra data – Get more searches or results.
- API units – If you need to use the API more often.
You can choose these based on your project needs. This is helpful because you don’t have to buy a bigger plan — just add what you need.
Serpstat vs Other Tools (Ahrefs, SEMrush, Ubersuggest)
Let’s now compare Serpstat with other SEO tools. This will show you how affordable it really is.
FeatureSerpstat Ahrefs SEMrush UbersuggestStarting Price$59/month$99/month$129/month$29/month. Keyword Research ,Site Audit,Rank Tracking, Extra Cost,Backlink Checker, Team Access , (Extra)API Access, (Agency+)
As you can see, Serpstat offers a lot of features for a lower price. It gives great value, especially if you compare it with Ahrefs and SEMrush.
Which Serpstat Plan Should You Choose?
Not sure which plan to choose? Here is a simple guide:
Your Situation Best Plan Blogger or Freelancer IndividualSmall Business TeamTeamAgency with ClientsAgencyLarge CompanyEnterprise
Start with the Individual Plan. If you grow, you can upgrade later. Serpstat makes it easy to move to a bigger plan.
Can You Get a Discount?
Yes! You can save money in these ways:
- Pay yearly – You get up to 20% off.
- Look for promo codes – Sometimes Serpstat gives special offers.
- Use Serpstat deals on websites like AppSumo – They sometimes offer a lifetime deal.
Always check their website or contact support to see if there are any running discounts.
How to Get Started with Serpstat
Getting started with Serpstat is easy and fast. You don’t need to be an expert. Just follow these steps:
Step 1: Visit Serpstat Website
- Go to serpstat.com
- Click the “Sign Up” button
- You can create an account using your email or Google account
Step 2: Choose a Plan
After signing up, Serpstat will ask you to pick a plan.
- You can choose monthly or yearly
- You can also try the free trial first (no card needed)
If you’re not sure, choose the Individual plan. You can upgrade later.
Step 3: Set Up Your First Project
Once logged in, you can create your first project.
- Enter your website name
- Select your country or region
- Choose what you want to track: keywords, pages, or backlinks
Serpstat will then start collecting data for your site.
Step 4: Use the Tools
Serpstat has many tools inside. Let’s look at a few you’ll use often:
1. Keyword Research
- Enter a word or phrase
- See how many people search it
- Discover other related keywords
- Find questions people ask
This helps you write better content and target the right words.
2. Site Audit
- Check your website health
- Find broken links
- Fix missing tags (like title and meta)
- Improve loading speed
Very helpful for on-page SEO.
3. Rank Tracking
- See where your website ranks on Google
- Track changes over time
- Compare your site with others
Good for measuring SEO progress.
4. Backlink Analysis
- See which websites link to you
- Find broken or low-quality links
- Check competitors’ backlinks
This helps you build a strong backlink profile.
How to Get the Most from Serpstat
Now that you know how to use it, here are simple tips to get more value:
- Use Keyword Clustering
This feature groups keywords that are similar. It saves time and helps you plan content.
Example:
- “Buy shoes online”
- “Online shoe store”
- “Cheap shoes for men”
These all go in the same group. You can then create one big article or page for them.
- Check Your Competitors
With Serpstat, you can see what your competitors are doing. Just enter their domain, and you’ll see:
- Their top keywords
- How much traffic they get
- What pages rank best
You can learn a lot from this data and improve your strategy.
- Schedule Regular Audits
Make a habit of checking your site every month.
Why?
- It helps you find and fix problems early
- You can keep your site fast and SEO-friendly
- You stay ahead of Google updates
Serpstat even lets you automate audits. It will send you a report by email.
- Export Your Data
Do you want to show reports to your client or boss?
You can export:
- PDF reports
- Excel sheets
- Graphs and charts
This makes it easy to share progress or keep records.
Pros and Cons of Serpstat
Here’s a simple table that shows the good and not-so-good sides of Serpstat.
Pros ✅Cons ❌Affordable pricingFewer backlink details than Ahrefs Easy to use. No live chat support Great keyword tools. Limited languages in UIStrong site auditInterface takes time to learn. Free trial availableSome reports take time to load
But overall, the pros are much stronger than the cons, especially if you’re on a budget.
Real User Reviews of Serpstat
Let’s see what people are saying:
“I used to pay $120/month for SEMrush. Now I pay half that with Serpstat, and I get most of the same tools!” — Nabil, Freelancer from Morocco
“As a blogger, I found Serpstat super helpful. The keyword research tool is very beginner-friendly.” — Ayesha, Lifestyle Blogger
“We run a small digital agency. Serpstat gave us team access and white-label reports. Saved us time and money.” — James, SEO Specialist in UK
These reviews show that many users love Serpstat for its price and tools.
Final Summary: Is Serpstat Right for You?
You have now seen everything about Affordable Serpstat Pricing and Plans. You know what each plan offers. You know how to use it. You also saw how it compares with other SEO tools.
So now comes the big question:
Should you use Serpstat?
Let’s break it down based on different users
If You Are a Blogger or Freelancer
Yes, Serpstat is a great tool for you.
You get:
- Keyword research
- Site audits
- Rank tracking
All in one place — and at a lower price than most other tools.
👉 Best Plan: Individual Plan 👉 Why: Budget-friendly, includes everything you need to grow your blog or portfolio.
If You Run a Small Business
You need to manage your website, check your SEO health, and do marketing.
Serpstat helps you:
- Find the best keywords to reach your customers
- Fix website issues
- Stay ahead of your competitors
👉 Best Plan: Team Plan 👉 Why: Lets you share access with your team and manage more data.
If You Work in a Digital Agency
Agencies often handle many websites. You need tools that:
- Save time
- Work for multiple clients
- Give clear reports
Serpstat offers:
- White-label reports
- API access
- Multi-user login
Best Plan: Agency Plan 👉 Why: More power, more features, perfect for client work.
If You Are a Large Enterprise
Big teams need custom options, dedicated support, and full control.
Serpstat offers:
- Custom limits
- Special features
- One-on-one help
👉 Best Plan: Enterprise Plan 👉 Why: Scales with your business and offers personal assistance.

Best Features at a Glance
Let’s look at a quick list of what you’ll love about Serpstat:
✅ Affordable pricing starting at $59/month. ✅ Keyword research in over 200 regions. ✅ Rank tracking for desktop and mobile. ✅ SEO site audits with full reports. ✅ Backlink analysis to track your link profile. ✅ Competitor research with traffic estimates. ✅ White-label reports for agencies. ✅ Team access on most plans. ✅ API for automation and data export.
How to Save Even More with Serpstat
You already know Serpstat is cheaper than many SEO tools. But you can save even more by:
- Choosing the annual plan – Save 20%
- Looking for seasonal discounts
- Checking AppSumo or partner sites for lifetime deals
- Asking support for coupons – Sometimes they have hidden deals!

Real-Life Use Cases of Serpstat
Here are real-world examples of how different people and businesses use Serpstat in their work. This will help you understand how useful it really is.
Case Study 1: A Small Blogger
Name: Farzana From: Bangladesh Niche: Food and Recipes Blog
Farzana wanted more people to visit her blog. She didn’t know much about SEO. She started using the Serpstat Individual Plan.
Here’s what she did:
- Found easy keywords using Keyword Research
- Fixed SEO issues with Site Audit
- Tracked her keyword rankings weekly
Result: Her traffic grew by 300% in 4 months, and now she earns from ads!
Case Study 2: Local SEO Expert
Name: Pritam From: India Works for: Local marketing agency
Pritam needed a low-cost SEO tool to manage multiple client websites. He chose the Team Plan.
How he used it:
- Audited client websites monthly
- Created keyword clusters for content planning
- Sent white-label PDF reports to clients
Result: He saved over $1,000/year and improved client satisfaction.
Case Study 3: Startup Founder
Name: Ali From: Pakistan Startup type: Online learning platform
Ali’s team needed a smart, low-cost SEO tool with API access. They used the Agency Plan.
They used it for:
- Deep keyword research
- Tracking multiple pages
- Connecting the API with Google Sheets for custom dashboards
Result: Ali’s site now ranks on Google’s first page for several top keywords in his niche.
Tips to Master Serpstat Faster
Learning a new tool can take time. Here are easy tips to become better at Serpstat quickly:
Tip 1: Watch the Tutorials
Serpstat has a YouTube channel with step-by-step videos. Watch 1 video per day, and you’ll be a pro in a week!
Tip 2: Start With Keyword Research
It’s the easiest tool to understand. Just enter a topic and look at:
- Search volume
- Keyword difficulty
- Suggested keywords
This is a good way to get comfortable.
Tip 3: Use Site Audit Monthly
Set a reminder. Every month, run a Site Audit to check your website health. Fix the top errors it shows.
Your site will load faster and rank higher.
Tip 4: Join the Serpstat Community
Serpstat has an active Facebook group and help center. You can ask questions, join webinars, and learn new strategies.
Tip 5: Bookmark Your Favorite Tools
You don’t need to use every tool. Start small.
Bookmark:
- Keyword Research
- Site Audit
- Rank Tracker
These 3 tools give you the best results when you are learning.
Is Serpstat Good for Non-English Websites?
Yes! Serpstat supports over 200+ regions, including:
- Bangladesh
- India
- Pakistan
- Indonesia
- Philippines
You can also choose search engines like:
- Google India
- Google Bangladesh
- Google UK
- Google US
So it’s great for local SEO too.
How Serpstat Helps with YouTube and Social Media
Serpstat is not just for websites. You can use it to grow your YouTube and social media content too.
Here’s how:
- Use Keyword Research to find trending topics
- Use Question Search to make FAQ or how-to videos
- Check your competitor channels and their top keywords
This can help your YouTube videos rank better in search.
Final Checklist Before You Buy Serpstat
Let’s finish with a simple yes-or-no checklist to help you decide.
QuestionYes/NoDo you want to improve your SEO? ✅Do you need an affordable tool? ✅Do you want keyword research + audits + tracking? ✅Do you have a website or plan to launch one? ✅Are you tired of expensive tools like Ahrefs/SEMrush? ✅ If you said yes to most — then Serpstat is for you.
Common Questions (FAQ)
Let’s answer some simple and common questions.
Is Serpstat free?
No, but it offers a free trial. You can test the tools before buying.
Can I cancel anytime?
Yes. If you’re on the monthly plan, you can cancel any month. For yearly plans, cancellation stops auto-renew.
Is there a refund?
Yes. Serpstat offers a refund if you cancel within the first 7 days (for new users only).
Can I change plans later?
Yes. You can upgrade or downgrade anytime based on your needs.
Is it better than Ahrefs or SEMrush?
Serpstat is not as advanced as Ahrefs or SEMrush in some areas, like backlink depth or UI speed. But for the price, it gives very good value and covers all key SEO needs.
Final Thoughts
Affordable Serpstat Pricing and Plans make it one of the best budget-friendly SEO tools in 2025.
It gives you:
- Powerful keyword tools
- Clean SEO audits
- Backlink checking
- Easy-to-understand reports
All this starts at just $59/month, which is half the price of many other tools.
Whether you’re just starting or running an agency, Affordable Serpstat Pricing and Plans offer a package that fits your budget and your goals.
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